CAMPAIGN • EXPERIENTIAL • DIGITAL • PHOTOSHOOT
Beware of office zombies. Solixir’s focus was the various states of energy needs experienced in any workday. The campaign created a spectacle by taking over transit stations with public warnings and experiential urban sampling events to stop the contagion of nearby outbreaks.
Agency: Wilburn Thomas
Account Director: Lawrence Neisler
Creative Director: Charlie Egan
Art Director: Andrew Walensa
Creative Team: Guss L Tsatsakis, Michael Tomasino
Copywriter: Ross Buchanan
Photographer: Ross Feighery